UX/UI agency, web ergonomics, user experience

Axis is a UX/UI agency, expert in ergonomics and user experience (UX), we place the user at the heart of your strategy to better understand and simplify the user experience of your services and products.

An approach Efficient and innovative

Axis assists companies of all sizes (large groups, MSCs, SMEs, start-ups) to create websites, develop applications, products and services that appeal to their users. We enable institutions to achieve their business goals by understanding the needs of their prospects/populations. The experience, expertise, constant innovation for better results and the reputation of professionalism of our UX/UI design and ergonomics agency have allowed us to establish ourselves as a major player in the sector. The product/service must interest, seduce, and make the user/target group want to enjoy an optimal user experience. To achieve this, our methods are based on observation and research with users.

User Experience (UX) User-centric

A user-centered approach to create the products and services your customers want. This is the key to success: taking into account the needs and expectations of your users. You will be able to create websites, applications, products or digital services that stand out in the market. What do your (future) consumers expect? How do they behave on the Internet? What are they willing to pay more for?

Designing products and services for and with your users

Your customers have been the focus of our attention for many years! With the user experience (UX), we define and improve their satisfaction and loyalty. Useful, easy to use and enjoyable. They allow us to satisfy the expectations and needs of your users. Providing them with the most positive experience possible, while respecting your strategic objectives.

Agence UX design - ergonomie web - Axis
UX UI Design - Ergonomie et expérience utilisateur - Utilisateurs - Axis

Designing products and services for and with your users

At Axis, ergonomics is a multidisciplinary and transversal expertise. It includes several distinct and interdependent skills. Our expertise includes: UX, design, marketing, interface design, computer ergonomics, web ergonomics, UX and SXO writing, tactile applications and software design, etc.
With Marketing Departments, IT Departments, Innovation Departments, Institutions, R&D, in large accounts, digital start-ups, and software publishers, Axis UX agency designs innovative services and products for its clients.

Designing products and services for and with your users

At Axis, ergonomics is a multidisciplinary and transversal expertise. It includes several distinct and interdependent skills. Our expertise includes: UX, design, marketing, interface design, computer ergonomics, web ergonomics, UX and SXO writing, tactile applications and software design, etc.
With Marketing Departments, IT Departments, Innovation Departments, Institutions, R&D, in large accounts, digital start-ups, and software publishers, Axis UX agency designs innovative services and products for its clients.

UX UI Design - Ergonomie et expérience utilisateur - Utilisateurs - Axis

UX Agency, one objective, 4 levers

Your goal is to ensure an optimal user experience for your customers, partners and even employees. Always with the objective of satisfaction, adoption and performance. Our team offers you its many skills and varied profiles through 4 levers:

01

User research (UX research)

User research (UX research) analyzes the behaviors and attitudes of your users. A better knowledge of your Personas is essential. It allows the development or improvement of products and services that are desirable, memorable and effective.

We support you at every stage of your user-centered design:

Ergonomie et expérience utilisateur - All users - Axis
  • Ergonomic audit
  • User tests (face-to-face, remote, unmoderated, guerilla, ...)
  • Analytics
  • A/B Testing
  • Information architecture, card sorting
  • Survey
  • Interviews and observations
  • Ideation workshops
  • Personas and User Journeys
  • Eye Tracking
  • Emotional analysis
  • Coaching and training
  • Content strategy
  • Review of the literature
  • Benchmark
  • UX writing
Design UX UI - Ergonomie et expérience utilisateur - Axis agence ux design

02

UX/UI Design

UX/UI design translates user needs into a user-friendly, intuitive and usable interface. The interface is the most visible and strategic link between your digital product et l’utilisateur. Ceci est le résultat de la recherche des utilisateurs et de vos objectifs d’affaires.

You can count on Axis to :

02

UX/UI Design

UX/UI design translates user needs into a user-friendly, intuitive and usable interface. The interface is the most visible and strategic link between your digital product et l’utilisateur. Ceci est le résultat de la recherche des utilisateurs et de vos objectifs d’affaires.

You can count on Axis to :

Design UX UI - Ergonomie et expérience utilisateur - Axis agence ux design
  • Flow design
  • Visual audit
  • Design Studio
  • Design of responsive interface (mobile, tablet, desktop)
  • Visual identity (logo, charter)
  • Design system
  • Motion design
  • Layout
  • Prototyping
  • Moodboard / benchmark
  • Screen Enhancement

03

Accessibility

E-accessibility consists in facilitating the use of your website or your application to disabled users and customers (legal obligation in some sectors). But e-accessibility also offers many other benefits: more search engine optimization, more market reach, more overall technical quality...

Axis guides you through this process:

Accessibilité - Ergonomie et expérience utilisateur - Agence Axis
  • Accessibility audit (models, websites, documents, etc.)
  • Accessible design
  • Technical remediation
  • Personalized support
  • Development of a growth plan and strategy
  • Formation
Design Thinking - Design de service - Agence Axis

04

Service design

Service design creates and/or optimizes the interaction between people, processes, communications, infrastructure and tools with their beneficiaries. This holistic approach, focused on people and business objectives, revolves around understanding the needs of the (future) customer and designing sustainable and competitive offerings or paths.

Our tools for your service design project:

04

Service design

Service design creates and/or optimizes the interaction between people, processes, communications, infrastructure and tools with their beneficiaries. This holistic approach, focused on people and business objectives, revolves around understanding the needs of the (future) customer and designing sustainable and competitive offerings or paths.

Our tools for your service design project:

Design Thinking - Design de service - Agence Axis
  • Business strategy
  • Touchpoint analysis
  • Customer Journeys
  • Facilitation
  • Competitive analysis

To manage your projects, we use the agile method

Scrum, Kanban... Agility, or "agile methods" have gained ground over the years in web projects for several good reasons: the unexpected is welcomed rather than suffered, the result is more qualitative because tested little by little.

Your objectives become our objectives. To guarantee quality, we dedicate a team, composed of complementary profiles (UX/UI Design, UX Researchers, Accessibility Experts, Facilitators, Project Manager...), to the realization of your project.

Our goal is always the same: to create a user experience (UX) they will never forget and an interface (UI) they will never have to think about.

Expérience utilisateur - Méthode agile - Agence Axis

Fair for Questions

What is UX Design?
UX Design definition
UX Design (User eXperience Design, UXD) is defined as a design method centered on the user, studying the user's expectations and needs. But User Experience Design (UX Design) is not limited to this simple definition, as it includes many dimensions.
Why choose UX Design for your products and services?
UX Design
UX design is the solution adopted by the majority of companies and organizations to strengthen the performance of their products and services to achieve user satisfaction. User-centric design aims at designing effective products and services that meet the needs of human users.
What are the disciplines that converge in UX Design?
UX Design focuses mainly on the interaction between users and everyday products and services, for example: websites or mobile applications. It is a discipline that is extremely diverse, as it combines aspects of psychology, market research, business, design and technology.
Why use a Design System?
Importance of design system
The Design System optimizes the speed and quality of production. The long-term goal is to optimize the speed of production, the quality of deliverables and the visual consistency of the entire brand or product ecosystem.
What is Service Design?
Service design
The service designer is based on the user's journey, it allows to design solutions that facilitate access to the service.